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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Those may not seem like a big deal, but they really are ‐ that's how Twitter, Facebook, Foursquare got a lot more usage out of their tools because of their automated email pushes. But did you know that email plays a very important role with both of...

  2. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    Wouldn't it be great if there was some type of automated way to check the spammy inbound links you are trying to remove? Google's Distinguished Engineer Matt Cutts announced that Penguin 2.0 went live on May 22 and webmasters braced for the worst.

  3. Marketing Automation & Search – 3 Strategies for Mutual Success

    This need to feed your automated marketing platform with whitepapers, guides, articles, videos, podcasts and infographics is great for those of us living in the top of the funnel. Over the past few years, marketing automation has continued to gain...

  4. What is Mobile App Attribution & Why is it Important?

    Unique identifier matching is an automated and real-time way of comparing clicks to installs instead of manually conducting the matching at the end of a week or month using Excel spreadsheets. Attribution is the measurement of user events in result...