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  1. 7 Ways to Get More Out of Your Conversion Confirmation Page

    In tandem with displaying this content on the confirmation page, your auto-respond email should also provide a similar experience. The conversion optimization discussion focuses (and rightly so) on getting visitors to take an action on your website...

  2. Pinterest Fail: 70% of Brand Engagement is Generated by Users [Study]

    It's unfortunate to see the auto industry stuck in first gear," said chief executive of Curalate Apu Gupta. Approximately 70 percent of brand engagement on Pinterest is generated by users, according to a recent study by Digitas and Curalate.

  3. Driving Consumer Insights With Mobile Analytics

    Responsive Design: Your website designed to auto-size based on browser. With this option, your website will auto-size depending on what device you user has and what she does. Increasingly, your audience is spending time interacting with your brand...

  4. How to Avoid Bid Overlap in Google Shopping Product Listing Ads Ad Groups

    When you go to set up an ad group in your Google Shopping Product Listing Ads Campaign, the AdWords login automatically selects the auto target for your entire data feed: One of the easiest mistakes to make when managing your Google Shopping...

  5. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    The path to conversion becomes very clear – someone is driving in your area and needs new wipers, they do a search for an auto parts store on their phone, and see your ad, which shows them that you’re located two blocks away.