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Authorship

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  1. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    Authorship Authorship is an important social signal because it allows Google to attach those signals to an individual, not just a web site. When Google+ was launched last year it also introduced authorship to give content producers a way to verify...

  2. How to Dominate the Entire First Page of Google

    This works similarly to authorship but is tied to Google+ pages as opposed to individual accounts. Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to your click...

  3. Guy Kawasaki Talks Content Marketing, Social & Google+

    Garbage content will never see the light of day and authorship status will be penalized. Lastly, with Google authorship taking a strong foothold on rankings and the comments coming from Eric Schmidt about information that is tied to verified...