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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Many companies net out in the middle – high profile executives and writers or product people are authorized, encourages, and reviewed and compensated based on their social authority and the metrics of the content they create and promote on 'earned...

  2. Twitter Speak From @ to Z – Terms & Definitions

    OAuth is something that Twitter uses to provide authorized access to its API (technically called “open standard for authorization”). But if you're new to Twitter, you'll quickly realize Twitter seemingly has its own language.

  3. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    Data is contributed from all Google Analytics clients that authorized sharing with other Google products. After releasing a barrage of new reports to help you understand attribution from multi-channel funnel reports, attribution modeling, and...

  4. How to Avoid PR Disaster With a Social Media Policy

    Who is authorized to proactively post on your brand's behalf? Your brand ending up as a gag skit on "SNL" because of a social media mishap is probably not part of the PR strategy. As opposed to the social media sentiment when you land an interview...

  5. Why & How Google Hands Over Users' Data to Governments

    For us to consider complying, it generally must be made in writing, signed by an authorized official of the requesting agency and issued under an appropriate law," he said, as an example. Google has followed up last week's transparency report...

  6. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Those documents will depend on if you are the owner of the brand, authorized distributer, or just a franchise store. There are many different answers to this question – from fully optimizing campaigns on Baidu, Google China and the many social...

  7. Google: Sites With More DMCA Takedown Requests Will Rank Lower in Search Results

    Only copyright holders know if something is authorized, and only courts can decide if a copyright has been infringed: Google cannot determine whether a particular webpage does or does not violate copyright law," Singhal noted.

  8. LinkedIn Advertising Tips For Beginners

    And by choosing that company name you state that you're authorized to represent that company. LinkedIn is the social network of business professionals. With more than 150 million members, it can be an extremely important and effective advertising...

  9. Google Gets Authority Evaluation Patent Criticizing Amazon, Slashdot

    Our idea had an area of absolute uneditable content, a secondary area from "authorative editors" and a third for anyone to contribute that could be moved to the second area by authorized editors. In a patent application approved Tuesday, Google...

  10. Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera

    As we reported recently, though, the White House has officially announced Google’s certification as an identity provider, one of a handful authorized for use with certain federal apps. Google’s Bradley Horowitz responded to Facebook CEO Mark...

  11. Local Online Business Listing Hijacking: Protecting Your Identity

    Some of these hijackers claim other local business’ organic listings that haven’t been claimed and authorized by a representative of the business itself, because they don't have physical locations, but could benefit from having one due to the...