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Authority Control

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  1. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Solving problems for free can result in branding opportunities, foster positive relationships, boost your authority, and even help establish your company as a thought leader within your space. This expert opinion roundup is one of the most popular...

  2. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Hosts control the schedule, the topic, the official transcript and the perception of expertise and authority! Gain authority by seizing the opportunity to gain rank in expertise. The reason I started doing a Hangout On Air (HOA) talk show is that...

  3. Integrating Owned, Earned & Paid Media For Better SEO

    Bottom line: The more places the search engines see your brand legitimately engaged, the more authority you earn, which contributes to visibility and search engine rank. We are led to believe that the prolific a brand's reach and engagement is on...