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  1. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    On the paid side you shouldn't miss PPC experts Kevin Lee and the author of this post, who will be sure to bring you up to speed on the state of the art of paid media, as well as hearing the latest on retargeting using data you already have and...

  2. Rachel Louise Carson Google Doodle Honors Marine Biologist, 'Silent Spring' Author

    She also was a best-selling author of "Under the Sea Wind", "The Sea Around Us", and "The Edge of the Sea" in the 1950s. Today's Google Doodle honors marine biologist Rachel Louise Carson, who was born on this date 107 years ago.

  3. Should You Syndicate Your Blog to Get More Traffic & Leads?

    When they do this, the Google bots are not confused anymore as to which is the original article and the link juice (ranking authority) passes on to the appropriate author/website. Your expert author status will be diluted if your content is spread...

  4. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    SEW recently caught up with Eisenberg, partner at Eisenberg Brothers and Associates, and the author of Call to Action and Waiting For Your Cat to Bark? Your company can as well, says best-selling author and online conversion optimization expert...

  5. What is SEM? Depends on Who You Ask

    I generally think organic or a combination," said Krista Neher, marketing strategist, author of "Social Media Field Guide", professional trainer, and founder of "Boot Camp Digital". But today I look at it as a blended force of paid and organic...

  6. Influence the Influencers: The Magic of Co-Created Social Content

    Influence is the swaying of beliefs, behaviors, or actions," according to Sam Fieorella, author of "Influence Marketing". Much is hyped about the value and "magic" of social media marketing. Somehow people that love you and what you do gather...

  7. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Reputation management expert Andy Beal, chief executive (CEO) of Trackur and author of Repped: 30 Days to a Better Online Reputation, kicked off day two of ClickZ Live New York by sharing 15 examples of reputation disasters, and what we can learn...