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Audit

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  1. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    To update Google Shopping availability (and make sure none of your products are being rejected by Google), audit your inventory feed to replace any outdated availability attribute: Online retailers should audit and optimize product titles regularly...

  2. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    Current state audit of mobile site (to identify later if your migration was successful) Mobile-First Mentality Adoption Continues On The mobile mind shift has created a paradigm in which the understanding is that each individual expects more out of...

  3. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Hearing the words perennial and audit together might seem unlikely or possibly even groan-worthy, but combining these two concepts is actually a very good thing when it comes to SEO. In the majority of cases, this is an excellent time investment; a...

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    When I produce my link audit sheets, I cross-reference them against this list so that I can just automatically disavow them. I have been asked this frequently enough that I decided that an article on this topic would be useful to readers of Search...

  5. Last-Minute SEO - Here Come the Holidays!

    Get a site health audit. If you have not had a site health audit in the past year, get one. Site Audit. Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer...

  6. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    One of the first things I do when jumping into a Panda audit is to perform a search history analysis. When companies are hit by Panda and see a huge drop in Google organic traffic, they often run to check their websites.