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Audio Search Ads

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  1. Search Ad Revenues Hit Record $16.9 Billion in 2012 [Report]

    The new Mobile advertising format ($3.4 billion, 9 percent of revenues) basically lumps together any ads that appear on mobile devices (smartphones, feature phones, and tablets), including display, text messaging, search, and audio/video ads.

  2. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    And an audio file would be a better result for someone wishing to learn how to tune a guitar. It turns out only 30 percent of all search queries trigger ads (Google makes the majority of its ad revenue from products and services related queries, as...

  3. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Gmail also introduced multi-email, allowing power users to double their productivity by typing multiple emails at once, predictive text mode, and optional audio feedback. The collars fit around your pet’s neck and use a series of sensors to record...

  4. Google Patents Ads Based on Environmental Conditions

    It's kinds cool if you're on Google’s side, but I’ll be curious to see if this audio snooping will hold up in a legal setting. Does this mean Google will use these environmental conditions to serve relevant ads or search results on any device...

  5. Report: SMBs Expected to Spend More Online

    The report says there will be a nearly 275 percent increase in SMB spending on streaming audio and video, almost 140 percent increase on e-mail and direct ad formats, nearly 35 percent increase in paid search spending, and an 8 percent increase in...