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  1. Google Improves GDN Targeting With Bizo Audience Segments

    The audience segment targeting is applicable to both display and video targeting options through Google AdWords. Guaranteeing you're reaching the right audience with the right messaging. Even networks such as Facebook and Twitter have email level...

  2. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    If all of the press releases or content you produce has the same voice, then it's likely not going to be relatable to your audience. Relating to your audience is key to getting the social word flowing and that means writing and communicating in a...

  3. A 5-Step Plan to Increase Brand Awareness Using the Google Display Network

    Placement targeting on the Google Display Network can be very powerful, allowing you to reach your target audience all across the web. Tools like AdWords Placement or the Google Ad Planner allow you to expand your reach to sites where you're most...