It is the attack plan. As search engines have changed what they are looking for, the efforts we make as link builders have changed as well. It is becoming more common for "link building" campaigns to be built containing efforts around social media...
Analytics Attack: Tracking Campaign Performances: Attend this session to hear a lively discussion of best-in-class and worst-in-class measurement solutions to help you attack campaign data and produce actionable insights.
And then Bethany Hamilton, a pro surfer who lost her arm in a shark attack, sent a message, showing true synergy with the victims, by offering a place to connect with those who have lost limbs: The phones didn’t work but social media did.
Last week, FairSearch Europe – a group that includes Microsost, Nokia and Oracle – launched an attack on Google for alleged anticompetitive practices on its Android mobile operating system. Google reportedly has reached a deal with European Union...
A friend with weight problems just had a heart attack An old joke that I first heard from my friend and colleague Ann Convery: An elderly gentleman is rocking on the porch in the evening, next to his dog, who's lying down beside him and howling...
The answer lies in their carefully constructed social media plan of attack and consistent execution. Most of us think about marketing our businesses or our clients’ business, but how do you content market an entire country?
Microsoft is on the attack again, this time slamming Google Play for the information it shares when users buy apps. The attack ads coincide with another European antitrust complaint orchestrated by Microsoft relating to Google's Android software.
Now that we knew how the links were set up, and who set them up, we were ready to form a plan of attack. Don't just talk about the problem, attack it like you're on a mission. You can hear the pain, frustration, and confusion come through in their...
To effectively attack this problem, marketers should optimize reach and demand-attraction, while freeing up marketing resources to return to what they do best – inject the human element of imagination and quality control.
If you'll put on your crazy face to attack someone else, you'll put it on to attack me. Let's be real: Microsoft is no stranger to bad advertising campaigns. However, its recent campaign may just be the worst yet.
Accused by the Environmental Investigation Agency (EIA) of promoting online sales of elephant and whale products, Google says that it moves quickly to remove material advertising ivory and products that contain it, despite what the EIA has claimed.
Gmail Phishing Attack: China Cries Slander Google's New Approach to China: A Closer Look at the Attack Heard 'Round the Web The Chinese Ministry of Technology has accused Google of unfairly discriminating against local firms by hindering the...
Scroogled, the attack ad campaign Microsoft launched to initially attack Google for switching its shopping results to a paid model and grew to include critiques about Google “reading” the emails of its users to serve ads, is on its last legs.
Their equivalent to the word is “Donner de coupe de la bec” (attack with the front of the beak). Personally, I love international search marketing and am very passionate about it. Don’t even bring it up around me unless you're prepared to listen to...
This section of my findings contained the most recommendations, since there are multiple ways to attack the situation. But, conducting robust and large-scale audits typically takes a significant amount of time and effort.
The quality and depth of the content of the site came under attack. The Mayan calendar ended this month. Contrary to the “predictions,” it wasn't the end of the world, just the end of Mayan content. To avoid having your company come up short on...
Such friendly and silly-looking creatures.who would have thought you taught them to attack! Dear Google, While I need to talk to you about a few issues, I believe it's only fair to begin this letter with a genuine thank you.
Such errors are server-related – 500 is indicative of an internal server error; 502 indicates that the server is under strain (commonly seen if the site is under DDoS attack); or 503 indicates the server has given up the ghost, been moved, or your...
Miami cannibal attack It's back. For the 12th straight year, Yahoo has announced their annual year in review. Since 2001, Yahoo has compiled lists of the top search queries entered into the search box in an attempt to determine the year's top...
I can see this type of attack being very useful for a select audience. A hacker has begun selling what is claim to be a zero-day exploit that will let criminals hijack control of Yahoo Mail users' accounts.