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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Use high quality graphics and media assets designed to be easily shared (as allowable) in social media platforms. Make sure applicable presentations, media content, and other promotional material contain requisite embed code and share buttons...

  2. Google Buys Frommer’s Travel Guides in Yet Another Contested Move as a Content Publisher

    Wiley’s announcement of the sale read, “On August 10, 2012, Wiley entered into a definitive agreement to sell all of its travel assets, including all of its interests in the Frommer's brand, to Google.

  3. Microsoft to Build Search Technology Center in Europe

    Today Microsoft has 68 percent reach to Internet users throughout Europe through our online assets and strengths in display advertising; however, we're not yet where we'd like to be in search in this critical geography," said Kevin Johnson...

  4. Autobytel Hopes to Usher in Second Phase of Automobile Search

    It will include several innovative visual elements, such as full-screen vehicle images from the largest online auto photo gallery, as well as extensive video assets and capabilities. Since then, the company has been a leading innovator in the...

  5. Ask.com Chief Steve Berkowitz Jumps Ship To Microsoft's MSN

    Platform, MSN and Windows Live assets is owned by this team, and includes end-to-end management of the online PDummies" series of books to cover topics ranging from C++ to pet care. He is a proven leader, and is excited by the opportunity to take...