Where’s the coffee and two aspirin? Retracing the steps of what happened after a social PR campaign “gone wild” is reminiscent of the movie “The Hangover. Despite the right intentions, the plan just goes sideways when the mixing and mingling ends...
The champagne has popped, followed closely by the aspirin bottles, and the new year is in full swing. The new year is always a time for looking forward, and while last week's column focused on the old, I thought I'd kick off the year with a wish...
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Google Sends Aspirin After AdWords Changes Causes Headache A special report from the Search Engine Strategies Latino conference, July 10-11, 2006, Miami, Florida. With such a significant market, Latin America has finally landed its own Search...
Sends Aspirin After AdWords Changes Causes Headache Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we've spotted but not blogged separately: More On MySpace After A Search Partner
Postscript: I deliberately went with aspirin (acetylsalicylate) in the headline, which is a different than acetaminophen, simply because it makes the headline sound catchier. But parents, remember, they aren't the same thing and can have serious...
How about taking two aspirin, aspiring being of course a former trademark of Bayer in the United States now gone generic. When Google won the Search Engine Watch award for Outstanding Search Engine in January, I explained to readers how Google's...
