SEO News

Asking Questions

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  1. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    In its report, Yahoo and Kenshoo listed several areas to examine to improve the mobile experience by asking the following questions: Most online advertisers know that mobile-specific experiences are important, but less than half engage in mobile...

  2. Why Content Marketers Should Step Back From Creation and Focus On Strategy

    This means asking and answering questions like: Demand Metric recently published their content marketing benchmark survey, in which they asked 521 marketers about their content marketing efforts. They segmented the results by enterprise vs.small...