Gerry Campbell, vice president and general manager search and navigation at AOL, pointed out that with four major search ad networks (Google/AOL, Yahoo, MSN and IAC) advertisers now have more options than ever before.
Gerry Campbell, vice president and general manager search and navigation at AOL, pointed out that with four major search ad networks (Google/AOL, Yahoo, MSN and IAC) advertisers now have more options than ever before.
Being the first major player to release pay per call, we want to make sure we give advertisers that jump into this program presence," said Gerry Campbell, vice president and general manager of AOL Search no effort is currently being made to avoid...
Being the first major player to release pay per call, we want to make sure we give advertisers that jump into this program presence," said Gerry Campbell, vice president and general manager of AOL Search no effort is currently being made to avoid...
We're mid-transition in a major strategic shift," said Gerry Campbell, vice president and general manager of AOL Search & Navigation. When asked why AOL went with FAST over Google Campbell sidestepped the issue and said that AOL and Google work...
Roughly a year ago, FindWhat's Tom Wilde (then with Lycos) and AOL's Gerry Campbell argued that a central problem in attracting local advertisers to search was a "chicken and egg problem"—not enough local traffic to attract advertisers and not...
On the panel were Gerry Campbell, Vice President and General Manager of AOL Search and Navigation, Paul Gardi, SVP of Operations and Strategic Planning, Ask Jeeves, Christopher Payne, VP, MSN Search, and Jeff Weiner, Senior Vice President of...
On the panel were Gerry Campbell, Vice President and General Manager of AOL Search and Navigation, Paul Gardi, SVP of Operations and Strategic Planning, Ask Jeeves, Christopher Payne, VP, MSN Search, and Jeff Weiner, Senior Vice President of...
Gerry Campbell of AOL search came at the issue from several different angles. AOL's Campbell said only that there needs to be "public discussion of the problem" of oligopolistic control over search results, whereas Nevill-Manning and Gardi made the...
It's really clear in some cases and not in others, said Gerry Campbell, executive director of search and navigation for AOL. Our philosophy is that members just want to put something in the box and get what they're looking for," Campbell said.
We have focused on relevance, not on the side-by-side compare," said Gerry Campbell, AOL's director of search and navigation. We're still setting the directory strategies," Campbell. Thats a big step forward in terms of relevance, and we get into...
And, in case you were wondering, the "vast majority" of AOL Search users make use of the internal version, said Gerry Campbell, AOL's director of search and navigation People didn't get what they were doing," said AOL's Campbell.
