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  1. 5 Reasons Why People Hate International Search Marketing

    If you can’t tell the difference, then find an Asian friend take you to the mall and help you learn to point out who is who. In Asia, orange is a positive spiritually enlightened color. When an English person asks a non-English person, “how are you?

  2. 9 Reasons Why it Might Be Time For Marketers to Value Virtual Goods

    Low unemployment rates during the Asian financial crisis of 1998 During my own visit to Korea in late 2008 I learned that the virtual goods market first took off in Asia due to two critical factors: The net effect of the financial crisis and...

  3. Zynga To Boost Asian Presence With $147M Investment From Softbank

    Bearing in mind that, last month, Yahoo agreed to partner with Zynga to carry its games across Yahoo sites, and that Yahoo has, on top of this, entered a partnership with Nokia to reach Asian users via mobile access, this Softbank investment in...

  4. International Search Marketing Guide to the Holidays

    Other than travel, the holiday season in Japan usually doesn't reap the rewards in B2C search marketing as other countries might, but B2B in this Asian country during December is quite good as preparations are made and planned accordingly for the...

  5. Social Media Madness - The Final Four

    Business Use: It's very important for global companies to test and play in the Latin and Asian markets, where hi5 has significant market share. Ranked as a top 20 Web site globally and the number one social network in more than 30 countries across...

  6. Social Media Madness -- The Sweet 16, Part 2

    Business Use: It's very important for global companies to test and play in the Latin and Asian markets, where hi5 has significant market share. Ranked as a top 20 Web site globally and the number one social network in more than 30 countries across...

  7. Search Sold Separately: Breaking Down Yahoo's Parts

    Attempts to reach Hitwise for Asian data were not immediately returned. These numbers are only for the U.S.and Yahoo is more popular in Asia. Despite a search advertising deal with Google, Yahoo shares are down and rumors are on again about...

  8. SearchDay: SEO Issues with Global Expansion

    Mobile Expands Partnerships in Asian/Pacific Region Posted by Nathania Johnson Jun 17, 2008 Playing on their popularity in the region, Yahoo! Mobile has announced the expansion of its search and advertising partnerships with Asia/Pacific companies.

  9. SEO Baseline: U.S. Presidential Election 2008

    Two paid results appeared for me: one purchased by Asia Society with the title "Advice for Next President" and the description: "Obama, Clinton or McCain - Find out who Asian leaders prefer. Now that the Democrats have finally picked Barack Obama...