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  1. Forget Big Content – Small Content Is Critical to Search Success

    And by recording each of these ideas within your "reverse engineered flat plan," it makes it is then easy to extract them into a list of regular article ideas for your main strategy. Read any popular digital marketing thought leadership blog and...

  2. Pre-PPC Strategies For Launching a New Product

    But for the purposes of this article, the information gleaned in step 2 allows you to begin engaging with your target market. Kevin Milani, VP of Digital Marketing for Virtual Marketing Staff, uses Graph Search to find out about people who like...

  3. A Recipe for a Tasty Semantic Search & SEO Salad

    Before, if your article was well written, you might use jaguar, panther, or jungle cat in order to both show some variety and hit some synonyms. It ties your article to other data, broadening the possibilities of matching your content with search...

  4. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Your inspiration and reason for writing that article or document, the audience you had in mind, how the piece ties into overall plans and goals, along with distribution and promotion plans - that is content marketing.

  5. Nuances of Spanish Language Search Marketing

    Going into more detail about this is an article in itself, however, if you need help, check out Google's support page on the topic. Beyond the fact that Mexico, Argentina, and Spain are different countries, they all speak different forms of the...