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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    On desktop, it was painful to go through an article. I’ve come across many examples of heavy sales landing pages, irrelevant content (based on the original article being viewed), and even some sites with malware and risky downloads.

  2. Google to Fight Piracy by Modifying Search Algorithms

    This article was originally published on the Inquirer. Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings. The update will mean piracy sites are less likely to appear when...

  3. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Image Credit: http://smallbusiness.chron.com/DM-Resize/photos.demandstudios.com/getty/article/192/56/80410231.jpg? I’m writing this post to share some of the lessons and mistakes I learned from owning a search agency for more than 15 years.

  4. How to Create a Content Marketing Strategy From Your Existing SEO Content

    In addition to social media, promote your SEO content through email marketing, but don’t include the whole article. Use a teaser to entice your readers to click through to your organization’s website where they can read the entire article, and...

  5. Native Advertising for Small Business: The Missing Link?

    After users click on an article or go to a page, content discovery widgets will put pieces of related content in front of them in an effort to provide these users will more useful information, while also drawing more traffic to its clients’ sites.

  6. Right to Be Forgotten: Google Refreshes Stats

    A victim of rape asked us to remove a link to a newspaper article about the crime. Google’s response to a questionnaire from the Article 29 Working Party in August provided a great deal of transparency and insight into what it is taking into...