Search Engine Watch has reached out to Google Analytics on what we can expect on both of those constraints. Well overdue, this is great news for forgetful folks and agencies alike. As you can see from the screen capture, Change History records...
On a break, I caught up on local news and was hearing about some local tow truck companies volunteering their time to help people who are stranded on the roads. I was also helped by forums such as WebmasterWorld, attended SES conferences, got...
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Create videos – people love to consumer reviews, news, funny stuff, etc.via video.
Is your goal to become a thought-leader in your industry and captivate the inquisitive minds of business professionals who use LinkedIn as their main news source? Primarily, the LinkedIn search engine is looking for these keywords in your title...
Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other. And this is where real public relations – as opposed to crappy news release distribution – can play such a crucial role.
Lisa Buyer wrote a fantastic piece about how to use it for visual marketing and even though it wasn't news per se, it was useful to the target market at Search Engine Watch. Twitter: I tend to learn of news on Twitter, which can break some stories...
Search engines – webmasters and search engine optimization (SEO) professionals follow their guidelines for the highest possible rankings on them; paid search marketers pay to be featured on them; and users turn to them when they’re searching for...
One problem: there is a missing element that could hinder the effort - consideration for how users search for and find government service online – where's the search engine optimization (SEO)? They use the restricted .gov top-level domain, they...
Users were flocking to the search engine for immediate answers and information but Google was only able to update as fast as the newswires and much of the most useful data that could have been deployed, was silted in unreadable and incomputable...
Use social data to help find out what people are talking about using something like social mention or Bottlenose, a new social search engine that I love. You cannot easily reinvent the wheel so look for news stories that give your idea a "new nose.
To gain some perspective, consider that every day: percent of Internet users access a search engine percent send or read e-mail percent use a social networking site percent get news percent go online “for fun” percent look for information on a...
Search engine local sites (Google Places, Yahoo Local, Bing Local) For example, in Greensboro it's big news that we have a Downtown Greenway. Big local news can lead you to amazing places for local links.
Industry news - use Google Alerts to deliver relevant headlines to your inbox and write a roundup post regularly. Fresh content not only helps with your search engine optimization strategy; it shows your social following you are active and engaged...
We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed. Search Engine Watch columnists Noran El-Shinnaway and Merry Morud are both great resources on Facebook creative.
Read on to discover the latest research, awards, tool updates, and company news from Rosetta, BrightEdge, Covario, Acquisio, and others. BrightEdge CEO Jim Yu told Search Engine Watch how their expansion into the UK came about: "At the end of last...
Kuo said people go to a search engine to find three basic categories of things: data, content, and applications. Now with all the news of Facebook IPO and Mark Zuckerberg marrying his long time Chinese girlfriend, Priscilla Chan (is there a China...
A post earlier this week, “SEO, Why You Are Doing it Wrong,” attempted to educate SMB owners about search engine optimization and Google rankings by examining one business who engaged in spammy tactics and was impacted by Penguin.
Google specifically mentions that doorway pages, which are only built to attract search engine traffic, are against their webmaster guidelines. The good news: if you do your own relevant link building, then you don’t need to worry about a...
Like any problem finding out where the issue may lie requires a segmented approach and we analyze 12 different metrics of the profile including such data as what type of sites do the links come from (blogs, generic, parked domains, web directory...
However, if you throw a gutter ball, Google’s search engine will appear on screen and offer some personalized searches related to bad bowling, such as “how to bowl better” and “bowling tips”, with ample links to Google’s video sharing site and the...
