SEO News

Area Search

RSS
  1. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    You use Yelp Trends like any other search engine, except you can compare multiple search terms in the context of one city. It harkens back to Yelp's true purpose: finding what's hip in your area. When Google unveiled its Trends search engine, SEOs...

  2. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Display ads are seeing something of a resurgence: specifically remarketing, retargeting, and behavioral targeting ranked among retailers' leading customer acquisition tactics, and display ads now collectively rank as the second highest area of...

  3. How to Optimize Your Content Strategy With Social Listening

    It can help you find new keywords to target via paid search, find new networks or websites to run display ads on, and it can also help you optimize your content strategy. One area where agencies and companies struggle is determining what content...

  4. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    However, this exposed a weakness in the account because if a metro area's performance weakened this could have a significant negative impact. Just within Google's service offerings you have a few distribution channels: Google Search, Search Partner...

  5. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Many terms are used within the search industry. These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy. Again, though, if you lose 50 percent of your content overnight, feel...

  6. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    New Google research says that 50 percent of mobile users are most likely to visit after conducting a local search, while 34 percent of consumers on tablets or computers will go to a store. Google's new study looks at local search intent and...