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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    You can even target specific versions of each OS. These placements were generating most of our traffic: mobileapp::2-com.fuegosoft.disneyseries1 mobileapp::2-com.developerstudio.PrincessAnnaFrozenlivewallpaper mobileapp::2-manyapps.net.games.mem2...

  2. Adobe Adds Cloud-Based Mobile Services

    Broad Platform Support: For app analytics, Adobe Mobile services supports native apps across iOS, Android, Windows Phone 8, BlackBerry 10, Windows 8 and Mac OS X as well as hybrid apps created with Adobe PhoneGap and HTML5.

  3. How to Use the Browser & OS Reports in Google Analytics, Plus 15 Reasons Why

    Deciding what platforms to develop apps for – Android usage is on the rise. These are vital for spotting trends and problems, for example, a quick look in this account shows that Android has a much lower conversion rate than others and that...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Alibaba Reboots Its Cloud-based Mobile OS Strategy – AlizilaCompany outlines new plans seven months after Google blocked a smartphone featuring Alibaba's OS software in China. Android PoliceGoogle Glass companion app has some interesting finds.

  5. Google Mobile App Analytics Measures Acquisition, Engagement, Outcomes & More

    The metrics collected will allow you to determine which OS and device is being used and all of the other metrics that make the new reports possible. App tracking is available for both Android and iOS apps using the same tracking code.