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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Mobile SEO will grow due to 77 percent of smartphone users who utilize Google's Android to surf online (and you thought Google wasn't a player in the Chinese market). When delving into a mobile campaign in Brazil, take note that the leading...

  2. Google Search Results Now Include Apps for Android Users

    Android users can now see apps in search results when searching on their mobile device -- and if they're logged in, they can see links to apps they already have. The ability to find apps in search results is currently available only to English...

  3. Adobe Adds Cloud-Based Mobile Services

    Broad Platform Support: For app analytics, Adobe Mobile services supports native apps across iOS, Android, Windows Phone 8, BlackBerry 10, Windows 8 and Mac OS X as well as hybrid apps created with Adobe PhoneGap and HTML5.

  4. How to Use the Browser & OS Reports in Google Analytics, Plus 15 Reasons Why

    Deciding what platforms to develop apps for – Android usage is on the rise. Immediately you can look to gain more conversions by investigating and resolving any issues on Android and think about how to get more of those high converting Internet...

  5. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    While Android devices outnumber iOS in circulation and shipment, iOS users continue to be the most avid consumers of mobile web and app data and are likely to have a certain affinity for the Apple search tools that are preinstalled on their devices.

  6. Facebook Mobile App Install Ads: Optimize Beyond Clicks to Drive Higher ROI

    The number of unique iOS and Android mobile apps  are expected to increase 257 percent by 2017 to 200 billion, according to mobithinking.com. Many companies that have experimented with Facebook's Mobile App Install ads have found them to be a cost...