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  1. Mobile Marketing: Connecting With Your Audience on the Move

    Application download: This measurement is unique to mobile and marketers are starting to capture these types of metrics to optimize their campaigns. Imagine having a computing chip in your toothbrush to count the number of strokes you’ve racked up...

  2. Beware of Red Flags When Searching for SEO or Web Dev Services

    I know that delete button has been clicked in the email application as you are hip to the game. If you found the cure for Cystic Fibrosis and a press release was submitted, you will definitely benefit from the 10,000 links in the first 24 hours...

  3. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Q: Where does a publisher who is considering the Google Catalog platform look to find out how many unique visits the Google Catalogs page is getting on desktops every month and/or how many mobile devices are accessing the Google Catalogs...

  4. 10 Lessons About Enterprise SEO

    Even simple A/B testing can provide huge dividends if it's consistently applied to the right application. I have been fortunate in my 14 year SEO career to work with a huge number of companies and I have seen many different implementations of an...