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  1. Android’s New Feature Paves Way for Apps Replacing Web

    There isn’t any word from Apple on whether they are thinking of doing their own version of free trial for the Apple store. It’s unclear whether Google will go about this by asking developers to create a demo version of their app or if Google will...

  2. Adobe Adds Cloud-Based Mobile Services

    App Store Integration: Leveraging data from Distimo, downloads, installs and other valuable app data is also leveraged from the top app stores from Apple, Amazon, BlackBerry, and Google. Geo-Location Targeting: Marketers can target mobile app users...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The app sources results from a proprietary Apple database, the core data provider for which is Localeze. While Android devices outnumber iOS in circulation and shipment, iOS users continue to be the most avid consumers of mobile web and app data...

  4. Driving Consumer Insights With Mobile Analytics

    Conversion oftentimes happens if a user currently has a free product and they're upgrading to a paid product – that conversion happens inside the Apple Store or inside Google Play. Did they crash (which is usually found in the Play Store or Apple...

  5. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Your app is one of a million, with 700,000 available in Apple’s App Store, and an equal number in Google Play. Apple offers clear steps to help app developers internationalize and localize apps to capture the opportunity of more revenue, by...