Google has launched its Now predictive search platform for Apple's iOS. The company is bringing the platform to Apple's mobile operating system as a feature on the new version of Google's Search application for the iPhone and iPad.
Apple did not violate Google patent, trade panel rules – ReutersWith victory, iPhones, iPads, and iPod touches won't face a U.S.import ban. One page out of millions gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and...
According to reports, Apple had been interesting in acquiring with Wavii to integrate it with its Siri division, thereby forcing Google's hand. Google has acquired news summarization start-up Wavii for more than $30 million.
He's also a TEDx speaker, a marketing adviser to Motorola, and one of the original Apple employees responsible for marketing the Macintosh. This is the result of many things including marketing automation, Google algorithm changes, and social...
Apple records and keeps users' Siri queries for up to 2 years – Los Angeles TimesData is anonymized after six months, but Apple keeps the data for product testing and improvement purposes for another 18 months.
Conversion oftentimes happens if a user currently has a free product and they're upgrading to a paid product – that conversion happens inside the Apple Store or inside Google Play. Did they crash (which is usually found in the Play Store or Apple...
Your app is one of a million, with 700,000 available in Apple’s App Store, and an equal number in Google Play. Just last week, Apple sent its developers an email reminding them of the importance of localizing apps and marketing material:
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
App ads: You can promote your mobile applications by linking directly to the Google Play Store or Apple App Store. The Google Display Network is vast with abundant opportunity to generate great results.
Apple is a pretty controlled environment…” and Facebook is in “active dialogue to do more with them, but ultimately anything we do on Apple is going to happen in partnership with them. Because of Android’s open architecture, Facebook didn’t have to...
Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics for SEO, PPC, social, link building, analytics, mobile, local, video...
Apple Pie - Carmelized sugar, tarty fruit and baking powder Google I/O - Gadgets, over-heated computers and innovation Does Google Nose have the smell of success (sweet)? At least according to Google Nose, one of the latest additions to Google's...
Researchers have estimated that globally Chrome holds some 37 percent of the browser market, while Android has in many markets surpassed Apple's iOS as the most popular smartphone brand. Google Executive Chairman Eric Schmidt has squashed talk that...
Apple's Unique Device Identifier (UDID) was the standard mechanism for tracking installs across mobile web and mobile apps for iOS. This may be a concern if Apple decides to deprecate MAC address because of similar reasons for deprecating UDID.
We will both be at SES New York talking about a wide range of topics including quality score, reporting, and multi-channel attribution so, if you're going, we'll see you in the Big Apple! Having worked at both major search platforms (Bing Ads and...
Apple is also in talks with Beats Electronics to get in on the company's planned music streaming service, Reuters reported. The rumors on Apple's talks with Beats aren't so concrete, however. It's also worth noting that Beats already has a...
Google has announced improved search and sharing features for its Chrome browser running on Apple's iOS smartphone and tablet platform. All updates are now available for download in the Google Play and Apple App Store.
MP: Apple TV, Roku, Boxee TV, Google TV, Samsung Smart TVs, etc.stream online video (that was once relegated to our computer screens) onto the “big screen” of our living rooms. According to Mike Proulx, the Internet has become TV’s best friend.
Amazon (82.62) topped the list, followed closely by Apple (82.54) in second. For the eighth year in a row, Google has made into the top five of an annual survey of the U.S.general public on corporate reputation.
The ‘Social Share' report tracked social media adoption trends for the BrandZ top 100 global brands including Apple, Google, IBM, BMW, Red Bull, and Samsung. Google+ is establishing itself as the mainstream social network for top brands with a 9...
