Putting the product front-and-center in schools where students are forced to use them every day is certainly a strategy that ultimately worked for Apple. Microsoft wants schools to use Bing as the default search engine.
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
Google will pay Apple $1 billion in 2014 to be the default Internet search provider on iOS devices, including the iPhone and iPad, according Scott Devitt, an analyst at Morgan Stanley. Thirty-one percent of Google's traffic acquisition costs will...
In iOS 6 Apple decided to default to Google’s secured search. This change iOS 6 brought by Apple choosing to use Google’s SSL search for iPhone users can easily be confused with the Desktop specific SSL search change.
But the greatest impact could result from Apple's new Maps app in iOS6, which replaces Google's long-standing default positioning in that role. However one thing Apple could underestimate is that mapping and local search are games ultimately won on...
Minimum target area suggestions: Microsoft: 38x38 pixels (0.25"), Apple: 44x44 pixels (0.30") The minimum font-size should ideally be about 16 pixels, the 100% default for browsers. The top mobile user action for both SEO and PPC is making a phone...
Since I have a known allergy to all Apple devices, my colleague Aaron Farr from the Covario SEO team, performed the mobile search dance off with his iPhone. However, after this test run, we still prefer Google, which is even faster and easier to...
Apple recommends a minimum mobile target area of 44x44 pixels. Enhanced Search) link rel="image_src" href="THUMBNAIL_URL_HERE" /> To specify the default thumbnail displayed for social shares, consider leveraging the HTML markup options below.
But, if you’re Apple, you would probably want to negative [careers] instead of jobs, so you can still capture Steve Jobs brand queries. The broader you target your paid search buys, the more important your aim.
Google's position as the default search engine on Apple's mobile devices is drawing scrutiny from the U.S. Google became the default search engine on iPhones in 2007 and iPads since 2010 – it was reported that Apple receives $1 billion per year...
In the bug’s documentation, Apple software engineer Brady Eidson described the purpose of the fix: “Currently the default WebKit + CFNetwork 3rd party cookie policy prevents any changes to non-1st party cookies.
The result is similar to the recent reports of Google’s circumvention of privacy protections in Apple’s Safari Web browser, even though the actual bypass mechanism Google uses is different. We’ve discovered the answer is yes: Google is employing...
The day we are at parity with Google on the RPM side, we would love to go to Apple and say, "Why won't you have Yahoo search as a default? For an Apple deal, it would not be just the search portion. CZ: Would you offer to deliver search results...
Other groups, most notably Apple and Microsoft, would suffer the consequences of the legal precedents if Google was restricted in any of these areas. Is the use of Google as a deeply integrated default on Android a way of unfairly competing with...
In particular, Android Market definitely stands to successfully differentiate itself against the Apple AppStore - which has no means to bookmark apps or recommend them to friends, even via iTunes Ping.
Apple apps seem to be pushing an app only interface for some sites. Apple won't support Flash. Apple wants to give us apps and no Flash, Facebook wants us to live inside their walls. Bing, Blekko, and DuckDuckGo that are starting to make a play...
Smartphone (Apple iPhone, Samsung Galaxy) related products -- accessories, routers However, the default search engine in smartphone is Google. After eight years of international search marketing, I've never seen such a crazy year of news, growth...
Apple's Steve Jobs Rants About His Competitors: 'Open Doesn't Always Win' - paidContent If Apple can do it, so can you. Search Engine Optimization Google Testing New AdWords Preview Tool - Search Engine Roundtable
During an interview with Charlie Rose, Schmidt said that Google and Apple have extended their search deal, which will keep Google as the default app on Apple's iPhone and iPad. During the 20 minute interview, Schmidt says that Bing is Google's...
And according to Business Week, Apple reportedly is in talks with Microsoft to make Bing the default search engine on the iPhone's Safari Web browser. Search Engine Strategies (SES) London (businessmedia.co.uk)
