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  1. Travel Agencies Aggressively Targeting Hotel Brand Name Keywords in PPC [Study]

    The following chart illustrates how many ads on average appeared per query in the paid search results, and of that, how many were ads from the hotel brand itself, competitor ads and OTAs across engines like Google and its mobile network, Bing and...

  2. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Nearly 38.7 billion video content views occurred during the month, with Google sites generating the highest number at 13.2 billion, followed by AOL, Inc.with 692 million. Powered by YouTube, VEVO became the most visited US web network in the...

  3. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    Ran Harnevo, who leads The AOL On Network, made a surprise announcement on the AOL Blog at the beginning of New York Advertising Week. In his post, Harnevo said, “As many of you know, video has been a key part of our overall strategy over the last...

  4. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Nearly 36.9 billion video content views occurred during the month, with Google sites generating the highest number at 19.6 billion, followed by AOL with 665 million. And the top ranked program on network TV in July 2012, The Baseball All-Star Game...