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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    Other winners include AOL's GSD Audience Development Team, named Best Team, and Search Personality of the Year Duane Forrester, senior product manager with Bing's Webmaster Program. Best In-House Team: AOL, GSD Audience Development Team

  2. Could Bing Ever Overtake Google in Search?

    I've been around long enough, too, to remember that Google wasn't always the number one search engine (I worked for Lycos "back in the day" and remember Alta Vista, HotBot, AOL, etc. And, it seems to me that Google's market share increased pretty...

  3. The 11 Most Popular Sports Teams in the World in Social Video [Report]

    Be On, a division of AOL (Disclaimer: the author's employer), has released a report that analyzed the video reach and engagement of major sports teams across the world "using its Social Video Equity (SVE)formula, which scores brands across...

  4. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    This was demonstrated recently in the wake of a recent event when Tim Armstrong, CEO of AOL spoke the words "You're fired" in a conference call with 1,000 employees. LEAKED AUDIO: Listen to AOL CEO Tim Armstrong Fire a Patch Employee in Front of 1...

  5. Integrating Owned, Earned & Paid Media For Better SEO

    For example, recently AOL (parent of TechCrunch, Huffington Post, MapQuest and other digital environments) morphed the role of Simon Heseltine, Director of SEO to "AOL Audience Development (SEO the underlying signals, data sources, and how we...

  6. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    You may be surprised: it's AOL search. Monetate didn't have any specifics on why AOL was converting so well. Search remains a crucial driver of traffic for ecommerce, generating 31 percent of website traffic versus just 3 percent each from email...