SEO News

Aol Advertising

RSS
  1. Travel Agencies Aggressively Targeting Hotel Brand Name Keywords in PPC [Study]

    In AOL, about 68 percent used the brand name in the text. The following chart illustrates how many ads on average appeared per query in the paid search results, and of that, how many were ads from the hotel brand itself, competitor ads and OTAs...

  2. YouTube May Launch a Commercial-Free Music Subscription Service by End of Year

    The free version will also likely include ads, which might just be the boost YouTube needs, as comScore reported AOL was on top for ad impressions in September, not YouTube. According to the NYTimes (citing people who were not authorized to discuss...

  3. Marin Bridges the Gap in Tracking Advertising and SEO Across Engines

    With the announcement, Marin announced partnerships for Channel Connect that include AOL, Adlux, adMarketplace, BrightEdge, Sendori (Ask.com), Yandex and an organic search partner, Conductor. With "Channel Connect," Marin's latest product feature...

  4. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    This was demonstrated recently in the wake of a recent event when Tim Armstrong, CEO of AOL spoke the words "You're fired" in a conference call with 1,000 employees. LEAKED AUDIO: Listen to AOL CEO Tim Armstrong Fire a Patch Employee in Front of 1...

  5. Integrating Owned, Earned & Paid Media For Better SEO

    For example, recently AOL (parent of TechCrunch, Huffington Post, MapQuest and other digital environments) morphed the role of Simon Heseltine, Director of SEO to "AOL Audience Development (SEO the underlying signals, data sources, and how we...