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  1. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    In a head-to-head battle between Google Now, Apple's Siri and Bing's Cortana, Google wins hands down in providing the most useful answers, according to a new study. In order to see just how effective this technology is, SEO consulting agency Stone...

  2. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    This saves your support and customer service teams valuable time having to answer these questions on the phone, writing up lengthy email responses to questions (over and over again) and also gives them somewhere to point customers to help them...

  3. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    Have a content strategy in place that answers questions and addresses concerns your customers typically have. Whether you're managing a campaign yourself, or you've hired an SEO professional, ask these 7 questions to determine if your campaign is...

  4. The Challenge of Enterprise Link-Building in a Content Marketing World

    It answers the question: "What are we going to produce that people will link to because it has such a high value to our customers or audience? It's no secret that there have been a lot of changes in the SEO industry over the last couple years that...

  5. Top 10 Skills That Separate Real UX Designers from Wannabes

    The good candidate will also avoid single, simple answers to every question. UX design was largely unappreciated for many years, but the rash of recent successes attributed to good UX design has helped UX become a desirable part of any website...