I can’t recall anyone I’ve met who only uses social networks, but does not use a search engine. If Facebook wants to get serious, they will need a full crawler based engine to complement their social layer.
DF: Again, not applicable to one engine, but to all: It's not direct as in "so many RTs or Likes will boost rank. Now, step back, and think of the other, related questions, and answer those. If the content is engaging and answers a searchers...
People who are beginning to use Google – who've seen Google give out direct answers to questions on weather, math, currency conversions, definitions, etc.are going to just input their question into Google, expecting a relevant answer.
Most brands find it easier to dominate search engine results for the name of their company, brand, product or service. The more they know, the more qualifiers they add to the search engine query. Most who optimize know that optimization for brand...
Bounce rate is one of those quality metrics that gets tossed around a lot in the search engine space. Users come in, get the answers they need, and leave; but come back often. Landing pages (short direct sales path)
Tech dreamers with aspirations of creating a search engine to rival Google: take heart in the story of DuckDuckGo. Now celebrating its fourth birthday, this popular alternative engine is growing up before our very eyes.
Some believe that the world of search engine optimization (SEO) is changing in the post-Panda world. Also, \while you may not generate a sale off them, you will have sent the signal to the engine that they found information they viewed as useful...
Although this search engine isn't the best for shopping or finding a cheap hotel, it is a unique way to search for statistical data and a great way to find answers that might not be answered as quickly with other types of search engines.
Bing has announced an alliance with Encyclopedia Britannica that will see the search engine present snippets of encyclopedic information related to user queries directly within its organic search results.
For a search engine to make sense of content, a lot of work has to be done. Page’s anecdote is a direct reference to Google’s increasing focus on enhancing the search experience by leveraging semantic content.
The real fun in Wolfram Alpha is just how much you can ask it, and in discovering how you formulate queries for this type fo search engine. If you have ever played with the "super one-box" Wolfram Alpha, you will know that the computational engine...
Yesterday, Google told Search Engine Land that they were testing this new feature. Rather, users want a quick, direct answer that they can trust is correct. The information in these sources boxes may have an adverse impact of click-throughs - the...
This means when users ask a question, instead of giving 10 blue links, the engine should be able to provide an exact answer for many of those questions. Regardless of whether Yahoo continues to see itself as a search company, it seems to have a...
Good luck to a search engine trying to answer that one. Bing, meanwhile, is focused on becoming a "decision engine" that goes beyond merely providing your standard 10 URL results. Which Search Engine Would Be a Jeopardy Champion?
Music & Search Engine Marketing: Quality Score & The Volume Game with Paul Szymanski from Sony Music Entertainment. This is a format that the VP and Global Content Director for Search Engine Watch, ClickZ and Search Engine Strategies, Mike Grehan...
Today's column ran earlier on Search Engine Watch. Or, if they opted in, they would receive information direct from foam ear bud cover suppliers. If a user tweets this, they could get answers from their "followers" -- in other words, real people.
A person searches for "red shoes" in a search engine, you're listed in organic or paid results for "red shoes" in said search engine, the person clicks on your result, the person sees red shoes on your site, the person buys from your site.
Publishers can use AdSense and/or become search partners of one engine or another, or they can go direct to the people who want to advertise (or should we say, monetize the audience). People are looking for answers, and the providers of those...
Jason Calacanis wrote that Twitter was sending over 20,000 people a month to Mahalo, his human-edited search engine. I spent less than five minutes answering a question and I received a link and some traffic to my Search Engine Watch profile.
Seventy-three percent of those surveyed said they used a search engine. I Want Answers, Not Searches Newspapers (44 percent) television (29 percent) and direct mail (20 percent) were also mentioned as resources.
