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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    BloomReach’s latest research findings were announced in tandem with the company’s launch in the U.K.and a new product: BloomReach Compass. Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce...

  2. Bing Ads Enhances "Change History" Page

    Bing has announced enhancements to the Change History page in Bing Ads. The Change History page gives advertisers a way to see how changes impact a campaign's performance. In a blog post, Bing says one of the updates is aimed at enhancing usability.

  3. Marin Software Adds Support for Russia's Largest Search Engine

    Advertising platform Marin Software announced support for Yandex - Russia's largest search service, which also serves Turkey, Ukraine, Belarus, and Kazakhstan. That means advertisers can analyze, report on, and automate paid search campaign bidding...

  4. The Challenge of Enterprise Link-Building in a Content Marketing World

    At a minimum, the content should be announced through all relevant social media channels, should have an initial blog post announcement with a follow-up blog post a few days later, and should be prominently linked to from any relevant pages of the...