Twitter has been slowly phasing in Promoted Tweets and Promoted Accounts over the past few years, and in March announced the availability of a self-serve ad platform to a limited number of companies by invitation only.
Google has announced that its desktop and mobile search will now include data gathered from Android app activity. The feature will allow users who search for titles of mobile applications to see aggregated data taken from the app.
In August 2012 it announced VivaKi will use the offering for ads placed through the VivaKi Nerve Center's Audience on Demand. Google’s Active View viewability measurement solution has been given the nod from the Media Rating Council.
But there are so many firewall products on the market, with so many upgrades being announced all the time, that choosing the right one is an overwhelming experience for many computer users. Pay-per-click search marketing may have been invented in...
Contributing to conversations on Quora was the only way to go until Quora announced the launch of its blogging platform. Another niche social player worth exploring is question-and-answer site Quora. Quora ranks questions and answers by user...
The app will also feature Yahoo's recently announced endless newsfeed. Yahoo has launched an iPhone app using Summly's technology less than a month after buying the firm. Yahoo bought Summly for $30 million in late March.
These numbers are quite conclusive in demonstrating Pinterest's traction, even before Pinterest announced Pinterest for Business in November 2012. After all, they have large numbers of users and are still growing, thanks in part to innovations on...
Facebook director of SMB Dan Levy announced at the Local Search Association show that 70 percent of Facebook users are connected to at least one local business page. I'm frequently asked who's winning in local.
On Tuesday, Google announced it would wind down the network over the next few months. The closure of Google Affiliate Network (GAN) will create a lot of work for affiliate marketers. But Google's exit is good news for competitive affiliate networks...
As Google announced the structural shift to enhanced campaigns I was curious to see how Bing Ads team would react. Well, the team at Bing Ads announced that they will replicate Google's enhanced campaigns functionality, hence maintaining Google...
The search giant announced the launch of the Google Global Human Trafficking Hotline Network at event in Washington, D.C. Google has donated $3 million to three firms that are using big data to aide in the fight against human trafficking.
Then, in October 2012, Orabrush announced its latest product, the Orapup, a novel tongue cleaner to help cure dogs’ bad breath. It was retold at SES San Francisco 2011. And it was retold again at SES Chicago 2011.
EBay recently announced that it has proven quantitatively that paid search advertising doesn't work and returns only pennies on the dollar back to its business. Essentially, in a world where everything is quantified to the n-th degree, being solely...
And now it's finally time to pick the winner, the YouTube Blog announced. Smells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line...
Last October, Google announced an initiative to help site owners better track site visitors across multiple platforms: Universal Analytics. The Google Analytics team has announced the service is becoming available to all Google Analytics users.
YouTube announced it had reached the milestone in a preview of the presentation it plans to make to advertisers May 1 in New York City, during the digital upfront," according to Dawn C. In related news, Kevin Allocca announced on YouTube Trends...
Digg is taking advantage of Google's decision to close its popular RSS feed reader Google Reader and has announced that it has already started developing its own version. We've heard people say that RSS is a thing of the past, and perhaps in its...
One of the major success factors was timing content publication with important news events, not as they broke – but before announced. We paid close attention to major product releases within our target content verticals and made sure we were poised...
Google has announced a new “Help for hacked sites” informational series to help webmasters whose sites have been hacked or compromised. The announcement begins with an overview video that describes how and why sites are hacked, followed by a video...
Google CEO Larry Page announced the news in a blog post on Wednesday, adding that Rubin will be replaced by Sundar Pichai, who presently heads the firm's Chrome and Apps division. Google's Andy Rubin has stepped down from his role as the head of...