SEO News

Anna Maria Virzi

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  1. Google, Facebook Offer News Sites Lessons on Ad Targeting [Study]

    Only three news sites – CNN, Yahoo News and The New York Times – out of 22 appeared to use high levels of ad targeting, according to a Pew Research Center study. In these cases, 45 percent or more of the ads were different from one user to the next.

  2. Email Experience Council and IAB Ad Networks and Exchanges Scheduled for ClickZ's Connected Marketing Week Festival on August 18, 2010

    "These forums -- "Optimize Your Email Campaigns" and "The Future of Display Advertising: Ad Networks and Exchanges" -- offer marketers the opportunity to learn first-hand from thought leaders about two very different yet equally important aspects...

  3. Ten Top Stories from Day 1 of SES New York

    Anna Maria Virzi of ClickZ focused on the Twitter tips and tools that Kawasaki shared in his keynote in her story entited, "Twitter Tips: Advice from Evangelist Guy Kawasaki. The Search Engine Strategies (SES) New York 2009 Conference and Expo...

  4. Guy Kawasaki and John Gerzema to Keynote at SES New York

    Anna Maria Virzi wrote an article for ClickZ entitled, "Twitter's Glory Days. I've just returned from Search Engine Strategies London and it's already time to get ready for SES New York 2009. Fortunately, most of the content for the two keynotes...

  5. Top ten stories from SES Chicago 2008 for Day 3

    Anna Maria Virzi of ClickZ writes, “An examination into the online behavior of the most affluent or ‘upper crust' people was an eye-opener for Bill Tancer, Hitwise general manager. Today's list of top ten stories from SES Chicago 2008 is just a...

  6. SES San Jose 2008: Top Stories from Day 2

    Anna Maria Virzi of The ClickZ Network, reports, “Unlike eight years ago, paid search campaigns are no longer a hard sell. There were more than 70 news articles and blog posts on Day 2 of SES San Jose 2008.

  7. Is Google Not So Portal-Like After All?

    Anna Maria Virzi to examine, "The Google Conflict: Search Engine or Destination? During the Orion Panel on universal search at last week's Search Engine Strategies conference, James Lamberti, SVP of search and media at comScore, presented new data...