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Animal Farm

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  1. Bing Will Be the Default Search Engine on Kindle Fire

    In 2009, they removed copies of George Orwell's "1984" and "Animal Farm" from Kindle owner's devices. Continuing their aggressive positioning to get people to try Bing, Microsoft and Amazon have partnered up to make Bing the default search engine...

  2. Internal Linking to Promote Keyword Clusters

    When I ponder the value of a link, either internal or from a third party, I consider the world of Orwell's "Animal Farm". In “Keyword Clustering for Maximum Search Profitability” we discussed the idea of clustering keywords and how doing so can...

  3. Search Engines & Opinions: Just How Trustworthy Are Search Results?

    As you can imagine, a search for “second amendment” shows nothing on the yearly death toll; there seems to be an effective lobby against “farm subsidies”; and images for “animal testing” leave nothing to the imagination.