Get a crash course in the latest online marketing strategies at SES Toronto, June 12-14. Early Bird Rates expire TODAY!
If you're advertising an iOS mobile app on premium networks and several publishing partners to drive app installs, you can't just append a tracking parameter to a URL to track and attribute the app performance across several sources.
Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS) and Nearby (on Android). Users can also rate places they checked into by using Nearby in their Facebook mobile app (now...
Of the top 100 grossing apps from the iOS and Android in the last week of Q1, about 40 percent of them used our mobile app install ads," she says. COO Sheryl Sandberg also highlighted the success of Facebook's mobile app install ad product.
First launched as part of the Jelly Bean update, Google Now serves as the personal assistant for the Android platform, a role filled in iOS by the Siri application. Google has launched its Now predictive search platform for Apple's iOS.
YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more – The Next Web Android PoliceGoogle Glass companion app has some interesting finds. The only noteworthy bits coming out it: Android is on...
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
When it comes to global smartphone share, Android leads at 51.2 percent, followed by iOS at 43.5 percent, and Windows at 4.1 percent, Kantar Worldpanel reported. Nearby renamed Local Search on iOS. Facebook calls out ‘Local Search’ on iOS – Inside...
Facebook began reorganizing its business last year to be “mobile first,” and its revamped iOS app was the first step in that direction. Facebook Home, an app and series of core services integrated into select Android devices, will be preloaded on...
Pros: ODIN provides standardization with an identifier that could be used across iOS, Android, and Windows Mobile. Apple's Unique Device Identifier (UDID) was the standard mechanism for tracking installs across mobile web and mobile apps for iOS.
Google Keep can be downloaded now on devices running Android 4.0 and higher for free, and there's no word yet on iOS, Windows Phone or Blackberry apps. Those using the app on a device running Android 4.2 Jelly Bean can get a Google Keep lockscreen...
For iOS users, the addition of the omnibox search function to the mobile browser lets users search for keywords in the longform URL bar instead of the traditional Google search box. Google has announced improved search and sharing features for its...
Developers building apps for Android, iOS, or the web can now add a feature enabling users to sign in to apps outside of Google with their existing credentials, simplifying sign-in for users. This will give us great insights on the behavior and...
Twitter has also announced an update for its Android and iOS apps and its mobile site, so "search results now surface the most relevant mix of Tweets, photos, and accounts, all in one stream. IPhone owners should notice a new search button that...
If you're selling an iOS app and sending people to the app store, Android devices won't see your ad, and vice versa. HTC One X vs iPhone 4, or iOS vs Android). If you are sending somebody to the play store on mobiles, then iOS devices won't be able...
You can download the Izik app for both Android and iOS 6 devices. Sorry, iOS 5 users, no native app for you. Izik is a new search experience built specifically with the iPad and Android tablets in mind using Blekko's algorithms, sans-spam thanks to...
Facebook's Pages Manager app had been available on Apple's iOS for some time, allowing Page administrators to edit their pages. Facebook has ported its Pages Manager app to the Android operating system.
The new app, Facebook for Android 2.0, sees the social network ditching HTML5 in favour of native code, just as it did with its IOS app earlier this year. Facebook released a native app for Android devices on Thursday, which it claims is "twice as...
The integration will also feature an "apps" search vertical for anyone to search exclusively for apps on Android, iOS, Windows Phone, Blackberry. The Quixey integration allows Ask.com to become an efficient gateway to some of the world's most...
Twitter has updated its mobile app for iOS and Android, improving the search and discovery functions. Twitter's updated app is available now from the iOS and Android app stores. The update brings improved search features to the app and on the web...
Schmidt used to sit on Apple's board but as the two firm's rivalry grew rapidly he stepped down, while former Apple chief executive Steve Jobs was furious with Android which he saw as a copy of the iOS operating system.
