There were no blogs or share or tweet buttons. You could get a link from the homepage of CNN.com, and it wouldn't have helped your rankings one bit. After Google came on the scene, some link builders (myself included), were pleasantly surprised to...
Trick or Tweet for CNN BRAND EQUITY Social media is revolutionary. It allows CNN anchor Rick Sanchez to have a relationship with 30,000 people, and make a connection with them that can translate to other media.
Trick or Tweet for CNN BRAND EQUITY Social media is revolutionary. It allows CNN anchor Rick Sanchez to have a relationship with 30,000 people, and make a connection with them that can translate to other media.
Trick or Tweet for CNN BRAND EQUITY Social media is revolutionary. It allows CNN anchor Rick Sanchez to have a relationship with 30,000 people, and make a connection with them that can translate to other media.
CNN anchor Rick Sanchez is an early adopter of harnessing the power of the social graph. Sanchez's experiment, which turned into an overnight success, can be summed up in the following tweet from his producers.just finished editorial meeting with...
In today's building brand equity column, "Trick or Tweet for CNN," Erik Qualman explains that companies need to relinquish the total control they've had and allow users, consumers, viewers, etc.to take their rightful ownership.
