The trick to optimizing links for local search is two pronged – building great national industry links using geo-specific anchor text, and building great links from local authorities. Local link building is too often overlooked within link building...
Let the webmaster know where the link is positioned on the page, the anchor text and where it points. In the aftermath of that rollout, webmasters that were affected are now desperate to recover. Some are looking to toward the Disavow Links tool to...
Some tools may also mark links as possibly unnatural if they contain a keyword as anchor text. Are you the owner of a good quality site who has been asked to remove a link, or multiple links? If so, you're probably wondering why a site like yours...
Paid text links using exact match anchor text. Tired of Penguin 2.0 related posts yet? Every major Google algorithm update is followed by weeks and weeks of posts addressing the specifics of the particular change.
All changes to link specifics including anchor text and landing page should be monitored. When multiple links are removed or changed within a short timeframe this is a strong signal to search engines that these links could have been acquired...
Paid text links using exact match anchor text. Once again, heavy usage of exact match anchor text (for so-called "money keywords") was the biggest culprit. All 13 of the websites Gabe looked at all had heavy use exact match anchor text links aimed...
Unbranded keywords found in anchor text. It's time to justify your SEO strategy, your efforts and yourself. Sound familiar? With the challenging landscape of SEO comes the challenging landscape of SEO reporting, and I'm not just talking about...
Finally, given there are keywords in the anchor text, related posts are an internal linking mechanism that reinforce the semantic relevance of a document they're linking to. Your blog is a powerful tool.
Your anchor text either coming in or internally? Beware of over-optimized and overused keyword anchor text. Anchor Text Is your anchor text over-optimized with keywords? That can be text, video, infographics, images, whatever you think of and put...
Penguin is much harder to understand, focusing on backlink patterns, anchor text, and manipulative linking tactics that provide little value to end users. Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper...
Use relevant anchor text links. Utilize copy, text, and images alongside content to create content rich pages. Focus on readability – typography, color, text, images and backgrounds. Reading Online Text: A Comparison of Four White Space Layouts
Don't try to sneak crappy, irrelevant anchor text in your content. If the anchor text isn't a natural fit in the content itself, put a link in your author bio. We can't rely on spam and automation to boost traffic and search rankings anymore.
Brand/URL anchors: These are terms that use your brand name or URL as the anchor text (e.g. Anchor text used. You might not need to categorize every individual anchor if you only have 100 backlinks and most of them are similar.
Keywords were stuffed in title tags, meta tags, navigation, content, anchor text, URLs, domains, if there was a place to add a keyword they did it. Once upon a time you could easily hide text in your pages by using the same color font on the same...
If you historically pursued guest posts solely for purposes of getting links, most probably with rich anchor text, than chances are that the sites you posted on don't have that high a level of trust with the search engines.
For example, you may want to set up initial requirements around anchor text distribution. In this case, it should be building a backlink profile of quality links with diversified anchor text that helps your client rank for targeted terms.
The issues that can arise from some press release networks are the mass-scale duplicate content and redundant anchor text links across numerous sites with little real value. Press release marketing has come under a lot more scrutiny for the kind of...
At iAcquire we understand that off-page optimization involves monitoring your domain authority, anchor text distribution and staying abreast of algorithmic fluctuations to ensure you maintain your visibility in the SERPs.
Will multiple internal links with the same anchor text hurt a site's ranking? A new analysis says Google Image Search traffic is down 63 percent on average. Facebook tests Graph Search ads and debuts CPA bidding.
In reviewing our links, we now see that we have tried to manipulate the search results by using links containing anchor text from syndicated articles. Once that work is done, you'll then have to file a reconsideration request to get your penalty...
