Will multiple internal links with the same anchor text hurt a site's ranking? Facebook Seeks 7-Figure Price Tag for Summer Debut of Video Ads – Advertising AgeSeeking $4 million in new video ad business per day, advertisers will have to pay...
When checking the source code of documents, you might find malformed anchor tags. It’s a relatively simply tag that can consolidate link equity from across multiple URLs containing the same content. When the canonical URL tag is implemented...
Had the companies struck by Penguin analyzed all of the links being built, and the heavy use of exact match anchor text, they possibly could have addressed the situation while it was happening (and not after losing significant amounts of traffic).
Links within the paragraph copy, rich with anchor text linking out to subcategories. A title tag which includes the category name (or related primary keyword “vampire books”), listed first as an exact match before the brand, as Google reads title...
Use descriptive anchor text and text navigation instead. In addition, the images in the navigation didn’t contain any alt text, which becomes the anchor text for image links. They also often come with a price tag that many small to medium sized...
Many have suggested that the initial Penguin algorithm included some adjustments for anchor text mix, but I think the surface has barely been scratched on that one, and I believe that Google will do a lot more to discourage artificially created...
Plus, the anchor text? NP: Yeah, a lot of time, pre-Penguin, a lot of people do rich anchor texts and too much rich anchor texts was like 50, 60 percent of the keywords were exact match, but that just doesn’t work as well today.
Use important keywords in the anchor text that links to your videos featured on your sitemap. Tag your video with these terms and consider naming the file of the video with these terms in mind. Without reaching their intended audience, they serve...
Where possible include a link to the destination URL in the final content using appropriate anchor text. This is an excerpt of a search-informed content plan for a computer retailer that includes target keyphrases, content types, destination URLs...
Find Your Most Authoritative Links; Request an Anchor Text Change All your anchor text doesn't need to be keyword-rich, but it helps to identify your strongest links and reach out to these sites and request a text modification to a non-branded are...
Anchor text bombing – goes with link building, but is a technique of its own. Strategic placement of a noindex tag into a page. My head is still spinning and my mind is still decompressing from everything I learned at the Blackhat and Defcon...
There are other filter options available, you can filter by site to get a list of the pages that link to that URL, you can filter by anchor text so you can see who links with “Click Here” and who links with the brand name, and you can filter by...
Instead of just using exact match anchor links, better to diversify anchor text by using branded and non branded keywords,” says Peter Leifer President and CEO of PrimeView Interactive marketing agency.
The anchor element is, many times, called an anchortag. Image links are part of a natural link profile and can pass link juice, but they do not include anchor text as regular text links do. The anchor text of an inbound link supposedly tells the...
As an aside, I’d recommend this post from Majestic as background reading for those new to anchor text analysis and looking for the best ways to visualize this data. While we may all be fretting over what makes a great anchor-text mix, home to deep...
Paid text links using exact match anchor text: For companies that want to rank for a certain term (such as “red widgets”) one way to accomplish this is by buying links from other websites with that exact matching anchor text.
Central to extrapolating the terms and search position for which the URL should rank, the Google algorithm looks at the anchor text contained within links. For example, numerous links to http://www.buy.com/iphone with ‘iphone’ in the anchor text...
Meanwhile, signals such as anchor text, the title tag, surrounding text, position of a link, and HTML signals are among the possible retired evaluation methods, based on speculation at WebmasterWorld.
To track PDF downloads, you must place your JavaScript snippet within the anchortag for your PDF download link. It's one of those seemingly evergreen questions: Why is our bounce rate so high? Isn't that bad?