The company had never bought a link, was completely legit, and worked feverishly on their content marketing – yet they had 16 warnings and penalties. Now that we have that straightened out, what does content marketing have to do with Penguin, SEO...
This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. Don't wait for Penguin 2.0, or the next wave of link message penalties to come out.
This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin. Successfully recovering from link related penalties requires a comprehensive approach to link removal.
The engines will be looking for footprints in this content, and while I don't expect penalties, don't be surprised to see vast numbers of links ignored. Most people today issue press releases not to announce something truly newsworthy, but rather...
Others were hit by unnatural links messages, and some of these were followed by penalties as well. Lots of article directories, lots of directories, lots of paid guest posts, really bad anchor text mix .well, lots of link building done for link...
Google Penalty or Algorithm Change: Dealing With Lost Traffic – Explains the difference between penalties, filers and dampeners (as well as things you can do). Anchors to Anchor text: In other studies engineers looked at the ratio of text, to...
The profiling and understanding of anchor text though in this context is perhaps the most critical aspect of avoiding penalties as much as it is for ranking for specific terms in the first place. Understanding, and monitoring this helps you both...
What can you do to avoid triggering one of Google’s algorithmic penalties or results-dampening filters? Your website might be over optimized if … All the inbound links pointing to your site use the same anchor text.
It does have one worthwhile use, however, which is looking for manual penalties (although even in this context it should be used with caution). It can also have some use for analyzing how Google perceives the importance of pages within a single...
The ranking penalties weren't necessarily at an anchor text level but at the landing page level with respect to the inbound links directing to these landing pages. From time to time, I enjoy tooting my own horn and expressing just how much of a...
Big Brands and Bad Linking: How to Avoid Google Penalties Overstock.com would highlight URLs and desired anchor text for the people to use: SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers
Google acknowledges this issue and yet again provides instruction in their guidelines to prevent any penalties. I believe several well-known companies are playing in this minefield, whether knowingly or not, and I'd venture to say we'll see more of...
Purchased Link Penalties: There's No Time to Waste - Bruce Clay Anchor Your Landing Pages and Convert Wayward Clickers by Stephen Cobb A landing page anchor is designed to do just that. Here's a recap of this week's columns and news stories for the...
You'll build the site's authority, build a solid brand reputation, and avoid Google penalties for your keywords. Recently, I've been writing a lot about getting away from repeatedly using the same keyword-based anchor text (which may lead to a hop...
Google escaped an FTC investigation without incurring any penalties, but now they face a new investigation from the Federal Communications Commission over data they collected off unencrypted wireless networks with their Street View cars.
If you have several location pages, it's important the copy is unique on each page to reduce any potential duplicate content penalties. The link anchor text on these sites should be reflective of your localized keyword theme and the links should...
In the second of a two-part article, we look at search engine penalties applied by Yahoo and MSN, and how webmasters can avoid them, or get them removed once sites are in the penalty box. A longer version of this story for Search Engine Watch...
In the second of a two-part article, we look at search engine penalties applied by Yahoo and MSN, and how webmasters can avoid them, or get them removed once sites are in the penalty box. Yahoo's search engine penalties
Coping with Search Engine Penalties Search engine penalties are present and pervasive, and are a primary method used by search engines to control webmasters. Tomorrow I'll take a look at the search engine penalties applied by Yahoo and MSN.
Barry Lloyd provides an excellent rundown on how free listings still survive, how past penalties haven't been lifted in the new program and how a Yahoo directory link appears to be a key way to boost a page
