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Anchor Google Penguin

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  1. Dissecting Google Penguin 2.0: Why Sites Won or Lost Traffic [Study]

    Penguin 2.0 hit in May of this year and was described by Google's Matt Cutts as more comprehensive and deeper than Penguin 1.0. The insights came from analyzing websites affected by Penguin 2.0, which examined all onsite SEO aspects that led to a...

  2. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    As we have learned since the advent of the Penguin algorithm, too much rich anchor text will get you into trouble. You may have a client or a boss asking you what it will take to get to the number one spot for a given search term, as if you could...