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Analytics Twitter Promoted Tweets

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  1. Twitter Speak From @ to Z – Terms & Definitions

    However, many agree that overall this is a great URL shortener because it allows you to see how many clicks that link has earned on Twitter.ow.ly: This shortener is powered by Hootsuite, so if you're sending tweets from that platform you're surely...

  2. The Role of #Hashtags in Social Media and Search

    While clicking on it reveals all updates with that hashtag, along with related promoted tweets. This hashtag has since become a case study of what can go wrong with hashtags and kept alive by consumer tweets using the #McDStories hashtag.

  3. New Targeting & Tools for Small Advertisers on Twitter

    In addition to targeting by device or platform, brands can direct their promoted tweets to users based on gender, interests they share with others (similar to Facebook's lookalike audience targeting), or 350 specific interest categories.

  4. Twitter Ads: Are You Wasting Money on Mobile?

    Are the locations that you are targeting aligning with the Tweets and content you are prompting? Advertising on Twitter can be a great opportunity to drive online sales. I know that I won’t be targeting mobile devices for any of my Twitter...

  5. How to Use a Twitter Paid Media Campaign to Build a Strong Community

    Through Promoted Accounts and Promoted Tweets, you can reach more users, expose them to your great content, and bring them into your community. Through Twitter’s analytics, you can easily see which content was shared most frequently, clicked on...