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  1. Marketing Automation & Search – 3 Strategies for Mutual Success

    Another search for "software solution integration timeline" would typically close within 60 days of that search at 50 percent. Our marketing automation platform showed us that "software solution integration timeline" was a phrase that should...

  2. Top 5 Reasons Against Implementing a Tag Management Solution

    How can we justify the total cost of ownership when we already pay for an analytics solution as well? My last article provided the top five arguments for implementing a tag management solution. Why pay for a tag management solution when [insert...

  3. 6 Predictions for 2013: Search Marketing & Big Data Analytics

    At the same time, the search ecosystem will continue to change rapidly – a new search solution from Facebook, changing guidelines and algorithms from Google, further consolidation of product search by Amazon, or more meaningful market penetration...

  4. Measuring Content Success: 2013’s Key Data Challenge

    There is no one-size-fits-all solution. From these questions we can then begin to establish what the key segments and custom reports we may want to create in analytics may be. One other area of the Google Analytics platform worth making use of is...

  5. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    But Wordtracker never had a simple solution for understanding the compeitiveness of the keyword phrases you were already attracting - which, in a nutshell, is exactly what HitTail does. As Cnet called it back then, in a time when blogs were still...

  6. How to Create a Social Media Editorial Calendar

    Microsoft Excel: This is the trusted standby and go-to solution that can be at least used as a step one in mapping out a strategy. Measurement: Watching the results in growth and also what is popular in content via tools such as Google Analytics...