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  1. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides an "in-depth definition and evaluation of the factors that have a high rank correlation with...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can [VENDOR NAME] import local relevant data into its interface from our website analytics provider? Can we include our own website analytics code on [VENDOR NAME]'s pages? From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import...

  3. Mobile Advertising Measurement: Winning the Long Game

    In-app analytics also gives you the ability to gather basic demographic data and identify information about the user's device. And mobile analytics will allow you to do just that and help you win in the long game.

  4. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    What if you could map advanced Analytics users' knowledge over your own data? These templates are created by Analytics gurus and can help you dig into data not provided in the standard reports. You don’t have to be an analytics guru to use these...