An analysis uncovered issues of duplicate content (same page on two different URLs) for many (thousands of) pages. About 80 percent of the time, we follow a similar SEO process that includes keyword research, competitive analysis, site structure...
Walmart did an analysis of all their sales in all their stores and discovered when there was a storm or hurricane coming, Strawberry Pop Tarts sales went through the roof, so much so that they move more inventory to those stores when a storm is...
Any metrics which return an average would help with analysis, as those with high / low visits would be skewed and make the report misleading. These make it easy to change between Cities or Regions without having to reload the previous page.
But you don't get there without constant analysis and optimization. After conducting this analysis we focused our conversion optimization on the lead gen form. There are visitor connection paths all over it from one page of your website to the next...
And based on my analysis of now 17 sites hit by Penguin, I can tell you that's exactly what I'm seeing. In addition, my analysis of sites hit by both Penguin 1.0 and 2.0 revealed many websites hit by malware, flagged as attack sites, etc.
Gabe is back with a new Penguin analysis that confirms Google is now looking at more than links to the home page. Last year after Google Penguin 1.0 launched, Glenn Gabe at G-Squared Interactive did an analysis of sites that lost traffic and...
Export data for further analysis and uploads. There you'll find the Graph in a drop-down along with the performance graphs normally found on the keywords page of Bing Ads. Keyword Distribution Graph is revolutionary in many ways, taking data...
A data analysis of the search results for queries containing 500 of the world's top tech writers' names using Conductor's Searchlight enterprise SEO platform (disclosure: I work for Conductor) – shows that Google is surfacing Google+ accounts for...
The analysis called out Domino's Pizza as one big example, since the company hasn't updated its Google+ page since October 2012 while their Facebook page was updated two times yesterday. Google+ is struggling to attract brands, and the brands they...
The content on the page undergoes continuous analysis by CQM, to ensure it’s always meeting all the metrics set for the page. BloomReach announced today the release of its “Continuous Quality Management” (CQM) technology, which aims to automate web...
While Google and Bing's tools are good for giving you an idea of what those engines see as your backlinks, you'll probably be better off using a more robust link tool for analysis, as they don't give you all the information that you might want.
Page Speed Online API Before you get too cozy with a new Google product, you may want to mosey on over to Gwern.net, a site that published data attempting to predict Google product shutdowns. The data could be intriguing to the many marketers who...
Again, this is based on my research and analysis, and Facebook will continually be refining its algorithm over time. Also include mentions of that city in your Page information (more on that in point 6).
This type of analysis creates a direct connection between SEO initiatives and lead nurturing programs. There is a bigger story SEO campaigns can tell through navigational performance analysis. Select the Secondary Dimension "Landing Page":
It may be much more complex with detailed analysis of the quality of links your website currently is generating compared to your competitors or an even deeper dive into anchor text distribution. A tool could be a web property or a page tied to a...
Study: Facebook Activity Correlates To TV Viewership (Social TV’s Not Just For Twitter) – Marketing LandActions people take leading up to broadcast and cable TV show can indicate whether viewers will actually tune in, according to an analysis by...
Advanced SEO professionals will generally perform exhaustive keyword analysis, and that will lead to the recommendation of new pages, which also need to be included in the content plan. Before any sort of execution, our marketing and strategy team...
Every SEO engagement should include a metrics-driven analysis of social performance and guidelines for social media promotion budgeting. Traditional SEO – coding, architecture, indexing, links, and on-page content – moves the needle now as much as...
A new analysis says Google Image Search traffic is down 63 percent on average. Bing calls a search malware analysis "wrong". Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware...
Trend Analysis Trend analysis is just what you would think ‐ it's one step up from vanity metrics. For Retention, Trend analysis would cover the change in the number of loyal users over time. For Revenue, she talk about changes in average revenue...