SEO News


  1. Don't Hire a Butcher to do a Baker's Job - Part 2

    It's been said many times, but you should try to keep dynamic parameters (such as a question mark, an equals sign, or an ampersand) to a minimum. Needless to say, it generated quite a bit of interest among readers.

  2. SEO for Publishers: News and Sports are Slow to Adopt SEO

    That includes, but isn't limited to the ampersand, equals sign, and question mark symbols. Today we'll chat about the slow adoption of SEO by news organizations. Traditional news agencies crave eyeballs more than any other space, so I was even more...

  3. Compare & Contrast: Ad Guidelines At Overture & Google

    For instance, Overture does not allow the use of the ampersand (&), the dollar sign ($) or slashes (/) to save space. The ampersand can be used in place of "and," but the plus symbol (+) cannot. The reality is that paid listings actually operate...