The same study showed that 43 percent of Americans have read long-form content on the web. Finding the right match is already complicated, and adding in the source device sheds some light on visitors and traffic patterns.
The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month.
On average Americans spend 2.7 hours per day socializing on their mobile device. Increasingly, your audience is spending time interacting with your brand on mobile devices every year. And hopefully your company has at least started to build out a...
ComScore Video Metrix reported that 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion. And Americans may watch more video during the summer than they do during the...
Census, 16 percent of Americans identify themselves as Hispanic or Latino, with that number expected to rise to 30 percent by 2050. A 2007 US Census Bureau report put the number of Americans speaking Spanish “very well” in their homes at more than...
Page, now CEO, and Brin debuted on the Forbes 400 together in 2004 tied at $4 billion and I believe have been consistently at the same net worth level since on Forbes’ annual list of the richest Americans, which is released in September, as well...
When moving beyond the World Wide Web, Coplin said we see what Americans call appification, but apps are all about context. Coplin spoke of the evolution of a digital society. The world used to use search as a gateway to documents kind of like a...
Other riders, even other Americans, won the Tour de France multiple times – it was the hero story that engaged the American public and made Lance a star. A good story can get you everything – fame, money, sympathy, even consideration for a Heisman...
Experienced marketing and advertising professionals don’t watch the Super Bowl like most Americans do. As Tamara Gaffney observes on the Adobe Digital Index team has just performed two types of analysis to understand:
Americans viewed 11.3 billion video ads in December 2012, with Google sites ranking first with nearly 2 billion ads. The deal would strengthen YouTube’s top position in the online video rankings. It would also represent a new phase in an already...
By 2030, more than the number of Americans over the age of 65 is expected to grow to 70 million. Targeting individuals online who are over the age of 65 is no easy task. For the past 10-15 years, this specific market segment has statistically spent...
The only additional “deep” insight from Ask’s survey: 59 percent of Americans don’t like to read friends' political views on Facebook. That was the top trending question of 2012 from Ask.com. Spoiler alert: apparently, yes.
Fifty-seven million Americans chose to shop online on Black Friday, resulting in a 26 percent increase in e-commerce spend over the same day in 2011, according to comScore. E-commerce sales on Black Friday, traditionally the kickoff to the holiday...
African Americans Researching a new market, customer, or channel can be wildly inefficient. The Internet has abundant information, but finding just the right information you need is time consuming if you don’t know some of the tricks.
All three of the major U.S.search engines are catering to Americans’ insatiable need for election data today, alongside a few get out the vote initiatives and helpful voter resources. Google is using its homepage today to remind people it’s...
Americans viewed 9.4 billion video ads in September, with each of the top 5 video ad properties delivering more than 1 billion video ads. By comparison, Americans viewed 9.5 billion video ads in August, with each of the top 4 video ad properties...
Only around one in five Americans regularly use their mobile phone for searches while in Japan it's almost a third. For a long time now English has served as the lingua franca, or common language, of the Internet.
For example, Americans viewed 9.5 billion video ads in August, with each of the top 4 video ad properties delivering more than 1-billion video ads. Internet users watched 37.7 billion online content videos in August 2012.
Mark Zuckerberg, who shot past Google co-founders Larry Page of the Richest Americans. The combined net worth of the 2012 class of the 400 richest Americans is $1.7 trillion, up from $1.5 trillion a year ago.
So, over the past five years, the number of Americans watching online video has increased 37.3 percent. The time spent watching online video has to come from somewhere (unless Americans are getting less sleep).
