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  1. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Nearly 58 percent of Americans are active daily on social media platforms. Brands and businesses were initial skeptical about the validity of social as a marketing and business development channel. Now, it seems the pendulum has swung to the...

  2. Driving Consumer Insights With Mobile Analytics

    On average Americans spend 2.7 hours per day socializing on their mobile device. Increasingly, your audience is spending time interacting with your brand on mobile devices every year. And hopefully your company has at least started to build out a...

  3. International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

    Census, 16 percent of Americans identify themselves as Hispanic or Latino, with that number expected to rise to 30 percent by 2050. A 2007 US Census Bureau report put the number of Americans speaking Spanish “very well” in their homes at more than...

  4. Larry & Sergey: Still Super Rich But No Longer Equally Rich, Says Forbes

    Page, now CEO, and Brin debuted on the Forbes 400 together in 2004 tied at $4 billion and I believe have been consistently at the same net worth level since on Forbes’ annual list of the richest Americans, which is released in September, as well...

  5. Lance Armstrong, Manti Te’o & the Power of Content

    Other riders, even other Americans, won the Tour de France multiple times – it was the hero story that engaged the American public and made Lance a star. A good story can get you everything – fame, money, sympathy, even consideration for a Heisman...

  6. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Americans viewed 11.3 billion video ads in December 2012, with Google sites ranking first with nearly 2 billion ads. The deal would strengthen YouTube’s top position in the online video rankings. It would also represent a new phase in an already...

  7. Ask.com’s Top Question of 2012: Will Robert Pattinson & Kristen Stewart Get Back Together?

    The only additional “deep” insight from Ask’s survey: 59 percent of Americans don’t like to read friends' political views on Facebook. That was the top trending question of 2012 from Ask.com. Spoiler alert: apparently, yes.

  8. Black Friday E-Commerce Sales Set $1 Billion Record, 2012 Holiday Online Sales Strong

    Fifty-seven million Americans chose to shop online on Black Friday, resulting in a 26 percent increase in e-commerce spend over the same day in 2011, according to comScore. E-commerce sales on Black Friday, traditionally the kickoff to the holiday...