There has been a drastic increase in the talk about symptom checkers as a whole, as so many people use them and more have begun to be launched, such as a dental symptom checker by the American Dental Association.
XLIX, by the American Marketing Association. Positive and negative emotions characterized by activation or arousal (i.e.awe, anxiety, and anger) are positively linked to virality, while emotions characterized by deactivation (i.e.sadness) are...
SEO professionals can also suggest content strategies to create an overall more-rounded marketing strategy such as suggesting a blog post concept in association to a formal press release, or reminders to push certain social media posts harder than...
About the same time StatsMix began pivoting around what they had learned, my business partner, James Clark, had taken his own deep dive into marketing dashboards – hitting the road to collect his own marketer feedback while delivering 2-day...
The American Medical Association (AMA) is a great example. Let’s look at one real life successful link marketing project. They contacted every hotel within 10 miles of their business and pursued a co-marketing arrangement where whenever someone...
Former Senator Chris Dodd, now the Chairman of the Motion Picture Association of America, has been one of SOPA’s most vocal supporters. Indeed, at that time, the MPAA and other major content producers including Activision, NBC Universal, Viacom...
Use interest footprints for this as well: “[ethnicity] association,” “[ethnicity] Coalition,” “[ethnicity] society,” “National [ethnicity],” etc. To accomplish this, simply use traditional interest footprints for declaring ones ethnicity such as...
Ninety-three percent of mom respondents to the Mom365/Direct Marketing Association’s recent survey said they seek out digital direct offers, yet more than a quarter agreed with the statement, “Enough already.
Within the example above, you could create a campaign that targets all of the companies that are currently members of the American Marketing Association (AMA). Job Function: “Sales” or “Engineering” or "Marketing" functions
Sounds simple enough, but Mac's example of the American Dental Association's lengthy approval process for Twitter posts (up to 14 days) is a good reminder of why different platforms work for different companies.
Her clients include Tony Robbins, Rogers, Discovery Channel, Microsoft, Canada Goose, and American Dental Association. Although SES Toronto is "specifically designed for Canadian marketers," American marketers can also attend the search and social...
Is Google is in talks with the National Basketball Association and National Hockey League to broadcast live games? Hispanic and Latin American markets. Freelancers are a growing trend in the online marketing world -- even big clients are going for...
The industry is growing fast, organizations such as Search Engine Marketing Professional Organization, Interactive Advertising Bureau, and Web Analytics Association have all been working hard to establish standards and best practices in...
Or click on "CellAntenna to Exhibit at American Correctional Association 2011 Winter Conference" to see another example. According to a new survey from the Association of National Advertisers and the Mobile Marketing Association, 88 percent of...
If you've ever been to a conference, speaking event, or association meeting then you know these places are great for networking and doing a bit of B2B marketing. Many social media platforms can be utilized for B2B marketing such as the ones...
He recently received the 2009 Statistical Advocate of the Year award from the American Statistical Association. SES San Francisco attracted 6,000 attendees last week -- and now the leading search and social marketing event heads to Hong Kong.
Downhill is a frequent speaker at Ad:Tech, AMA, Search Engine Strategies, SMX, Searchnomics, American Marketing Association, PRSA and the Society for Women Engineers. Anne Kennedy, the founder of Beyond Ink, interviewed Downhill about viral...
His mission will be to "establish a presence in major markets to increase advertising spend with large scale marketers.gShift Labs, a young Toronto-based search marketing firm, said it won the Technology Leadership Award by Canada's York...
The American Marketing Association defines a brand as a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.
He recently received the 2009 Statistical Advocate of the Year award from the American Statistical Association. In addition to the webcast, Kaushik is scheduled to deliver a keynote speech at SES New York, the industry's largest search engine...
