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  1. 5 Takeaways From the World Cup for Global Search Marketers

    Ernesto Bruce, Adidas America's director of soccer, noted on Forbes.com that the 2014 World Cup would be the "largest marketing campaign in the history of Adidas soccer. If you're reading this, then it's highly unlikely that you avoided hearing...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you know your market is in North and South America, the followers you pick up from Germany, India, and Malaysia won't be worth much more than a number in one of your circles. According to Christian Ashlock, Product Marketing Manager at Google...

  3. Nuances of Spanish Language Search Marketing

    It is important when implementing search marketing in Latin America to be observant and respectful of these differences, which is just another way that the Spanish-speaking countries differ from each other.

  4. Future of Search & Content Marketing: Expand Your Mindset

    Think Bank of America, said MacGurn: If users are searching for “B of A” on their mobile device, they’re not likely looking for an “about us” page; they’re looking for contact information. Google, Bing, and Yahoo aren’t going away, but they will...

  5. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    SB: NDN has very broad reach across thousands of America's largest publishers. But digital marketers can be forgiven if they aren't as familiar with the fifth largest property, NDN. NDN ranks ahead of Amazon sites, VEVO, Microsoft sites, Vimeo, and...

  6. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Although Google isn't the only search engine in the game, they are definitely the most dominant in terms of search market share in North America. As the quality declined and the prevalence of poor quality content through guest blogging increased...

  7. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    The Spanish term spiked when Spain celebrated New Year's Eve and then again as midnight arrived in South America. New Year's Eve is possibly the only event that is celebrated all around the world regardless of religion, culture, and race, but with...

  8. 2013 Search Year in Review with Bing, Yahoo & Ask.com

    South America = No.destination was Salvador, Brazil Hot topics this year include Obamacare, Miley Cyrus and Facebook, to name a few. Let’s have a look at this year’s search in review. People in 2013 The world is obsessed with stars and their gossip...