They now include not just straight news sources, but also blogs and alternative news sites. Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports...
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
LinkedIn buys Pulse for $90M as its publishing ambitions take shape – VentureBeatPulse, a news reader app, has 30 million users and aggregates updates from social networks and 750 news publications. Here's a quick recap of search and social...
Newsjacking, a type of content marketing, places the emphasis on breaking news events rather than how-tos or technical Information and rides the wave of existing demand for news information to get well-earned backlinks and branded mentions.
The answer could be in the form of news, email sign-ups, unique visits, enrollments, etc. Content is best defined as what helps support and tell your brand’s story and news. The online newsroom provides a way to deliver news 24/7, not just for...
A Small List of Email Newsletter Subscriptions – which mostly aggregate industry news and act as another backup for data and information in supporting research. Types of content assets available on the competitive website (examples like blog, news...
So go through the trade press, read blogs and news sites on your client’s industry. The name was inspired by the writings of Jack Kerouac and the company was conceived as an alternative to the overpriced and bland eyewear available today.
For the most part this advice still stands as the Google announcement pertained only to the news_keywords meta tag for Google News-accredited clients. If that isn't you and you're not flagging a news story, continue to steer clear of the keyword tag.
Maps, news items, or a competitor’s paid listing could all appear before your own organic listing. The screenshot above shows an example of how news sources can be the top organic position. This agility allows you to test, adapt, and optimize very...
For the moment, four of those link to Baidu sites (news, MP3, maps, and Baidu ZhiDao for answers), but it’s highly possible that Qihoo will come up with its own versions of those missing features pretty soon.
One alternative to the traditional news service is a social media platform that focuses on engagement with a social boost. PitchEngine is a good and more cost effective alternative to paid news services such as PRWeb.
Local news publications, TV stations, alternative newspapers For example, in Greensboro it's big news that we have a Downtown Greenway. Big local news can lead you to amazing places for local links. I never really thought of local link building as...
Google Analytics announced the news in a blog post yesterday. Or will you use this as an excuse to look for an alternative to Google Analytics? It's been a little over a year since Google Analytics ushered in the "new Google Analytics.
While on the surface this news seems sad/bad/wrong for LinkedIn it is actually a good thing. Some think it’s time to leave the platform entirely and start an alternative, fearing this is the beginning of the end of Twitter as an open platform.
On Twitter, I might just discontinue manually posting to the account and determine it to be a source of news information,” he said. In order to accomplish this, Odden told us he would do a relevant query on Google News, take the RSS feed of the...
However, you can have a good footprint too (such as if you had a lot of great and authoritative links from respected news sources because your site was constantly being cited there. Also a great alternative to Google and prides itself on being a...
Fix: For any content that may shortly become out of date (e.g.news, technology guides, etc.the date is a critical relevance factor. If you publish breaking news or multiple posts throughout the day, include the timestamp and time zone as well.
Just failing to show on certain sites because of which size ad blocks they carry is bad news. GDN quality score isn't exposed in AdWords, but the next best alternative is the metric "Relative CTR", which is available at campaign and ad group level.
Last year’s big Panda updates were the obvious big SEO news. While the news did expose the need for all companies to assure that they (and their SEO firms) are carrying out quality SEO tactics, the whole concept was a bit confusing to the small...
News, blogs, events, and Google+ are some areas that could help your keep your site appearing "fresh" to Google. News Results Google has made a couple of adjustments to news results. An improved news algorithm is designed to better respond to real...
