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  1. How to Dominate the Entire First Page of Google

    In order to optimize your logo for your brand term make sure to include your brand in the image file name, URL where the image is hosted, alt attribute, and title of the image. Optimizing key images on your site such as your logos is another great...

  2. SEO & PPC: The Comprehensive Starting Points for Driving Mobile Traffic

    Image ALT tags (go beyond the basic “what is it” and use location-based ALTs) Other key pieces of information on mobile campaign development: What is key for marketers is to get the user experience right, keep bounce rate down, and focus on site...