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  1. 22 Facebook PR Secrets Every Community Manager Should Know

    Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...

  2. Win Earned, Owned and Even ‘Paid’ Links With Content

    Alltop is another great place to find these people. As marketers you will be very aware of the concept of paid, earned, and owned media. It’s the basis of inbound marketing and the currency traded among the globe’s largest media agencies to cover...

  3. SearchDay | The Search World's All A-Twitter

    Which was about the time that Guy Kawasaki, the co-founder of Alltop.com, was giving his opening keynote at SES New York about "Twitter as a Tool for Social Media. Today's Top Story: KevinRyan The Search World's All A-Twitter SEW EXPERTS...

  4. Ten Top Stories from Day 1 of SES New York

    I was able to interview Kawasaki after his keynote and asked him how Alltop, the "online magazine rack" of popular topics, has used Twitter to promote itself. The Search Engine Strategies (SES) New York 2009 Conference and Expo started a Tweet...

  5. Guy Kawasaki and Matt McGowan to Hold SES Webcast on Friday

    He is also the co-founder of Alltop.com, an "online magazine rack" of popular topics on the web -- the success of which is attributed to social networking tools such as Twitter. Guy Kawasaki and Matt McGowan will be holding an SES Webcast on Friday...

  6. Cuil New Search Engine Launches

    The results page looks very much like Guy Kawasaki's Alltop.com. Cuil, pronounced "cool," has officially launched. All the kool kids are talking about it. The question is whether anyone will use it. As a new search engine, Cuil is a longshot.